Hey, I'm LJ!

Enablement Leader & AI-Powered Learning Designer

I'm an enablement leader who's spent over a decade building academies, certification programs, and live training for sellers, partners, and customers. I've led learning initiatives at LinkedIn and HubSpot, trained Fortune 50 executives and LinkedIn Top Voices, and been named to Learning's 30 Under 30.

I treat learning like a product. I set the strategy and build the thing myself, bringing the right modality to the right moment: I facilitate workshops, produce videos, build certifications, and, more and more, build AI agents and tools that help enablement scale.

Explore my work
Lyssa Leigh Jackson

Here's what I bring to the table.

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AI-Powered Enablement Courses & Certificates Live Delivery & Facilitation Tutorials & Explainers On-Camera Content
AI-Powered Enablement

Turning AI curiosity into everyday adoption.

I help teams put AI to work through company-wide enablement programs, strategy decks, practical guides, and hands-on workshops. I also build the agents and automations that help enablement scale.

Claude Workshops
Enablement Workshops

Claude Workshop Series

As a Claude Ambassador and Anthropic-approved Claude trainer, I run hands-on AI enablement workshops.

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GrowDAI
Live Event

HubSpot GrowDAI

A company-wide AI learning day. I co-owned planning and programming, coordinating 15 expert speakers.

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Unlocking Sales Success with AI
PDF Resource

LinkedIn Sales Enablement

A launch-readiness resource that translated new AI features into practical, everyday workflows for sellers.

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Airtable Presentation
Presentation

Airtable AI Career Builder

A presentation pairing original research with insights and new programming concepts for Airtable Academy.

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Evolving Airtable's AI Incubator
Presentation

Airtable AI Incubator Strategy

A strategy deck proposing how to evolve an AI incubator program, from research through to a concrete, staged rollout.

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Guide: Using AI-assisted search
PDF Resource

LinkedIn AI Search

A clear, step-by-step product guide for getting real value from AI-assisted search in everyday recruiting workflows.

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MIT Applied Agentic AI Microsoft Human-Centered Facilitation Skilljar Professional Administrator Google Generative AI for Educators Meta Certified Community Manager Thirty Under 30 at Learning
Courses & Certificate Programs

Certifications that tie learning to revenue.

I've built certification programs and traditional eLearning on platforms like Skilljar and Degreed, and now I'm building vibe-coded solutions that help people get to value on their own time.

Project Quest certificate course
Certification Program

Project Quest

A 0-to-1 Sales Navigator certification I co-built with Sales and Marketing, tied to a $40M reduction in product churn.

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Sales Navigator Community Course
Traditional eLearning

LinkedIn Community Course

A structured course for the LinkedIn Sales Navigator community, helping members learn at their own pace.

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UNBOUND schedule builder
Vibe-Coded Tool

UNBOUND Schedule Builder

An internal enablement tool I vibe-coded to help HubSpot sales reps browse sessions and plan their event schedule.

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I've trained the teams at
Zoom Microsoft Adobe IBM Stripe Tony Robbins
Live Delivery & Facilitation

From partner trainings to the conference stage.

I design learning programs and bring them to life end to end, for audiences of 5 to 50,000, from white-glove executive sessions to seller and partner training to enterprise-wide upskilling across live workshops, podcasts, and the conference stage.

Spot On podcast
Podcast

The Spot On Podcast

I created and host HubSpot's first internal podcast on AI upskilling, with 10x the engagement of a typical program.

InStruct Accelerator Workshop Program
Workshop Program

LinkedIn inStruct Accelerator

Scaled LinkedIn's flagship revenue accelerator: 50+ enterprise workshops plus a Top Voices train-the-trainer program.

Higher Logic Academy
Technical Training

Higher Logic Academy

As the sole marketing automation trainer, I ran the program end to end: courses, live training, and certification for thousands of customers and partners.

Target Business College
Leadership Facilitation

Target Business College

Facilitated an intensive six-week business and leadership program for executive team leaders across Target's districts.

Skidmore Career Workshops
Career Workshops

Skidmore Career Workshops

Career workshops at Skidmore College, my alma mater: interview prep, LinkedIn reviews, and job search strategy.

Conference speaking
Speaking

Conference and Industry Speaking

A featured speaker at Google NYC, Career Contessa, the Microsoft MVP Summit, and 20+ conferences.

12+Years in L&D
90+Avg. workshop NPS
200Coaching hours
500+Live trainings
7,627Matcha lattes
100,000+Students taught
AI-Powered Tutorials & Explainers

Technical products, made clear.

I create tutorial and explainer videos that turn complex features into clear visual guides. I voice them myself or with ElevenLabs and do all my own editing in Descript and Final Cut Pro to produce high-quality product education fast.

Meet AI Coach Pascal
Animated Intro

Meet AI Coach Pascal

An animated introduction to Pascal, a new AI coaching tool, made to support its rollout and get people excited to try it.

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When to Leverage LinkedIn
Animated Explainer

When to Leverage LinkedIn

An animated explainer I scripted, set up, and voiced, clarifying when to use Sales Navigator versus LinkedIn.com.

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HubSpot's AI-First Story
Customer Stories

HubSpot's AI-First Story

A feature video for HubSpot's Global Leadership Summit on how customers use AI, bringing the AI-first story to life.

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Tenor Tutorial Series
Product Tutorial

Tenor Tutorial Series

A five-part series for the rollout of Tenor, HubSpot's AI conversation-practice tool, with voiceover built in ElevenLabs.

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Getting Set Up with Degreed
Product Tutorial

Getting Set Up with Degreed

A tutorial for setting up a Degreed profile, supporting the rollout of Degreed, HubSpot's chosen learning platform.

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LinkedIn Community Tour
Product Tour

LinkedIn Community Tour

An end-to-end walkthrough I built for LinkedIn's new customer community on Gainsight, giving members a guided tour.

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The tools I create with.

On-Camera Content

Scripted, filmed, and edited end to end.

From product walkthroughs to promos and webinars, my on-camera content has reached hundreds of thousands of people.

Grow Goal Method
Goal-Setting Video

Grow Goal Method

A video breaking down the Grow Goal and SMART goal-setting methods for turning big ambitions into clear, trackable steps.

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LinkedIn Learning Commercial
Commercial

LinkedIn Learning Commercial

A vertical, TikTok-style promo for INBOUND on LinkedIn Learning, made to grab attention fast and pull viewers in.

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LinkedIn Relationship Map
YouTube Video

LinkedIn Relationship Map

A feature video on the relationship map inside Sales Navigator, and how sellers use it to find their way into accounts.

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AI-Powered LinkedIn Data
Customer Education Video

AI-Powered LinkedIn Data

A walkthrough for LinkedIn's Customer Education Center on the AI-powered data sellers can pull to sharpen outreach.

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InMail Best Practices
YouTube Video

InMail Best Practices

A best-practices guide for LinkedIn InMail, breaking down how to write cold outreach that actually gets opened and answered.

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Get Responses with InMail webinar
Webinar

Get Responses with InMail

A long-form webinar on writing InMail that gets replies, a deeper example of live, on-camera teaching for sellers and recruiters.

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